TAIPEI FASHION CHALLENGE

義式時尚 IG 大賞
GENSAMI ft. TAIPEI
呼喚時尚人士
上傳你的時尚 POV

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循著黃色絲線 
FOLLOW THE YELLOW THREAD

那是一縷耀眼陽光
A ray of sunshine.

也是一份愛的象徵
A symbol of love.

串連你我，超越時空
A thread that connects us, even from afar.

一條黃色絲線
One Yellow Thread.

詮釋無限
Infinite interpretations.

秀出屬於你的風格
Show us yours.

一、活動內容 Contest Introduction

• 親臨 High Street Italia 台北快閃店，踏入 GENSAMI 的時尚宇宙。
• 運用經典黃色絲線搭配精選 GENSAMI 造型，詮釋屬於你的時尚風格。
• 穿上它、隨心而動、大膽重塑。跟隨黃色絲線，從來都不只有一種答案。

Visit the GENSAMI pop-up at High Street Italia Taipei and step into the GENSAMI universe.
Create your most fashionable interpretation using the Yellow Thread and a selected GENSAMI look.

Wear it. Move it.
Transform it.
There is no single way to follow the Yellow Thread.

二、如何參與 How To Participate

1.完成照片/短影音拍攝後，上傳至個人之 IG 帳號，並將帳號與本貼文均設為公開。

Upload your photo or Reel to your personal Instagram account, and ensure your account and post are set to public.

2.投稿之 Instagram 帳號須於「 貼文中」：

Your Instagram post or Reels must include the following "in the caption":

1）標記帳號（Tag）
@gensami.it
@highstreetitalia.tw
@itataipei

2) 加入標籤 （Hashtag）
#followtheyellowthread
#gensamitaipei
#highstreetitaliataipei

3.系統確認貼文合格後，將會在您的貼文下方留言，即完成活動參與。

Once your post is verified, our system will leave a comment on your post to confirm your entry.

三、活動時間 Event Period

1. 活動時間 Campaign Period
   2026 年 9 月 30 日 00:00 起至 2026 年 10 月 3 日 23:59 止
   From 00:00, September 30, 2026 to 23:59, October 3, 2026
   
   
2. 得獎公布 Winner Announcement
   2026 年 10 月 4 日 18:00 於 High Street Italia 台北快閃店公布
October 4, 2026 at 18:00 at High Street Italia Taipei Pop-up Store


3. 得獎名單公布後的 3 個工作日內，主辦單位將以IG「@highstreetitalia.tw」私訊聯繫以發送中獎通知函。
   Within 3 working days following the prize announcement, the organizer will contact the winner via Instagram DM (@highstreetitalia.tw) to send the Official Prize Notification.

• 得獎者需配合主辦單位作業所需填寫相關書面文件，若未配合者，則視為放棄獲獎資格。
  Winners are required to complete all necessary documentation provided by the organizer. Failure to comply will result in forfeiture of the prize.

• 得獎者須遵守中華民國相關法令之規定。
  Winners must strictly adhere to the relevant laws and regulations of the Republic of China (Taiwan).

四、獎項 Prizes

用你的時尚視角詮釋黃色絲線，即有機會贏得 GENSAMI 經典作品。

Celebrate your interpretation of the Yellow Thread and get the chance to win one of three GENSAMI creations.

1.獎品清單 Prize List

【首獎 一名】 1ST Prize (1 Winner)
GENSAMI 經典全套造型組（含白襯衫與長裙）（價值 NTD 18,150）
Shirt + Skirt— Value: NTD 18,150

【二獎 一名】 2ND Prize (1 Winner)
GENSAMI 經典黃肩帶款絲綢背心（白）與水晶編織手環組（價值 NTD 10,500）
Top + Bracelet— Value: NTD 10,500

【三獎 一名】 3RD Prize (1 Winner)
GENSAMI 經典黃肩帶款絲綢背心（黑）（價值 NTD 4,500）
Silk Top— Value: NTD 4,500

五、評選方法 How Winners Are Selected

1.所有投稿作品將由評審小組進行評選，評審團包含 GENSAMI 品牌代表，以及 ITA（義大利經濟貿易文化推廣辦事處）。

Entries will be reviewed by a small jury comprising GENSAMI representatives and, if available, a representative from ITA.

2.本活動評選結果將不以按讚數為評分標準。

The selection will not be based on the number of likes.

3.評分標準將依據以下四大維度進行綜合評估：

Entries will be evaluated according to:

• 風格詮釋創意與獨創性
  Creativity and originality of the interpretation.
• 時尚態度與視覺印象
  Fashion attitude and visual impact.
• 活動概念契合度
  Consistency with the Follow the Yellow Thread concept.
• 整體影像質感
  Quality of the photograph or Reels.

六、注意事項 Rules And Privacy

1. 完成照片/影片上傳後，請務必確認內容與步驟是否正確無誤，以確保參與權益。
   After uploading your photo or Reels, please double-check that your submission and steps are correct to ensure your eligibility.
2. 參與者於參加本活動之同時，即同意接受本活動注意事項以及相關授權與個資蒐集之規範。
   By participating in this campaign, participants agree to be bound by these official rules and notice terms.
3. 本活動獎品寄送地址限於台灣、金門、澎湖、馬祖地區。
   Prize shipping is strictly limited to addresses within Taiwan, Kinmen, Matsu, and Penghu.
   
4. 本活動如有未盡事宜，義大利經濟貿易文化推廣辦事處保留活動解釋、修改及終止之權利。
   Italian Trade Agency (ITA) reserves the right to interpret, modify, or terminate this campaign at any time without prior notice.